UO professor awarded first Junior Faculty Fellowship in Entrepreneurship

EUGENE, Ore. -- (Jan. 23, 2009) -- There is a theory that tucked away on the shelves of the nation's universities are the technologies of tomorrow. These are the ideas and research for new products, but they lack the funding and engagement with industry needed to get them into mainstream use.

Andrew Nelson, a professor of management in University of Oregon's Lundquist College of Business, hopes to get a better understanding of the technologies created at universities that have been produced on a commercial level. He has been awarded the Junior Faculty Fellowship in Entrepreneurship Research by the Ewing Marion Kauffman Foundation, based in Kansas City, Mo. The UO will receive $50,000 over the next two years to support Nelson's research on technology development in the digital audio sector. The fellowships were presented on Jan. 3 at the Allied Social Science Associations' annual meeting in San Francisco.

"How do we get university technology into the 'real world,'" said Nelson, who plans to study commercial digital audio products, including how the knowledge came about and how it was used, patented and distributed. "Stanford University holds one of the most successfully licensed university technologies, and it was created in the music department. While we've focused considerable attention on medicine and engineering, we need to engage a broader range of disciplines in discussions about university-industry interactions."

Nelson, who started at the UO in August, is among the five chosen to receive the new Junior Faculty Fellowship, which is awarded to junior faculty who are beginning to establish a record of scholarship and exhibit the potential to make significant contributions to the body of research in the field of entrepreneurship. It is awarded to tenure track faculty members who received a doctorate after Sept. 1, 2002.

"This program will help launch a cohort of world-class faculty, thus laying the foundation for future scientific advancement," said Robert J. Strom, director of Entrepreneurship Research & Policy at the Kauffman Foundation. "The research produced by these fine scholars will be translated into knowledge with application for policymakers, educators, service providers and entrepreneurs."

Nelson's research will focus on the digital audio sector, because it is a relatively new and small industry.

"During my research, I will trace every invention in the digital audio area, which started in the 1970s based on both university and firm research. Who came up with what and when? How is it shared? Who is using it?" Nelson said. "Current measures for tracking new technologies and their applications are poor. By focusing on a narrow group, we will be able capture that entire industry, figure out who the players are, how they interact and what it takes to facilitate commercialization of university technologies."

Other 2009 Junior Faculty Fellowship recipients are Aaron K. Chatterji, Duke University; Gerson Dushnitsky, University of Pennsylvania; Jon Eckhardt, University of Wisconsin-Madison; and Waverly W. Ding, University of California, Berkeley.

Source: Andrew Nelson, professor of management, 541-346-1569, ajnelson@uoregon.edu

Links: Charles H. Lundquist College of Business, http://lcb.uoregon.edu/; Kauffman Foundation, www.kauffman.org

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